#CFW22 Conversations

CHALLENGE
Crypto Fashion Week is the OG Digital Fashion event hosted by Lady Pheonix and Universe Contemporary. For the 2022 edition of CFW we were asked to produce a virtual interview series featuring some of the leading voices in the Digital Fashion space.

SOLUTION
3 Episodes of fully remotely produced virtual conversations. Each host and speaker was provided with an avatar that we applied virtual clothes for realtime that were provided by some of the most well known brands in the space.
All content was then combined for animation & rendering

WATCH

HAUS, 2022

CHALLENGE
How might we make high-poly digital fashion playable in the metaverse? 

SOLUTION
Collaborating with Stupid Skin we've applied their garment to a custom designed Metahuman character made playable.
Additionally we designed a custom house based on the outfit and hosted the whole experience through custom game-streaming.

Special Features
- Custom Architecture
- Playable High-Fashion
- Game-Streaming

PLAY

METAVERSE SHOW

CHALLENGE
How might a show in the metaverse look like? This is the question we tried to answer together with the two influencers in the space - Enara Nazarova and Ryan Kopinsky.

SOLUTION
The show was live produced remotely using a pre-produced setup inside of Unreal Engine. The protagonists (NYC and Chicago) used iPhones for motion capture that and the motion data was live-streamed to our production in Berlin.

Features
- Remote Production
- Live Setup
- Fully Virtual

WATCH

REALITY PAVILION

CHALLENGE
For a showcase metaverse to prototype an experience guided by a digital character we collaborated with the team around REALITY, a shoe concept of the year 2040.

SOLUTION
Link-sharable virtual concept experience housed in a custom designed pavilion and conducted completely by a virtual character.

Special Features
- Character-first experience: all content was delivered by a character first
AI-generated Voice
- Full Body Motion Capture: for the character we captured full body including face, cleaned the animations and integrated them into the experience
- Custom animations to showcase features of the product
AR-Try On

MEISSL VIRTUAL TERRACE

CHALLENGE
Meissl operates worldwide and was looking for an innovative way to engage with their target group and build a tool for marketing and sales.

SOLUTION
The showroom showcases a classical deployment of their products in such a setting. The users can freely navigate through the scene and interact with the products. Additionally rendered video and image content is used for social media.

Features
- Product Simulation: The umbrellas and wind walls can be opened and closed.
- Color Configurator: Umbrellas and the building can be colour-configured.
- Weather Simulation: to show the value of the umbrellas we simulated rain

PLAY

TII VEHICLE SHOWROOM

CHALLENGE
TII Group is a global market leader in heavy duty transport vehicles in various industrial applications. The challenge was to create a format to create deep engagement with their target audience around the globe.

SOLUTION
A showroom showcasing their most important vehicle in the steel industry, the slagpot carrier that is used for marketing and sales purposes.

Special Features
- Point of Interest System: To educate about the most important features
- Drive Animations: To illustrate the operation an animation

PLAY

BAYER UNDISCLOSED PROJECT

Bayer asked us to conduct a project based on our stack. We'll be happy to share more about this project in the future.